OVERVIEW
The aim of this activity is to capture (and quantify) the benefits of each of the business model concepts in a systematic manner using the Life Cycle Thinking template.
INPUT
• Complete business model concepts, from the activity BM.4 Generate business model concepts at the big picture level.
• Data from In-Depth Assessment, from the activities BM.2 Gather additional data on the business model, and BM.3 Gather additional data on operational performance.
OUTPUT
An assessment of the business benefits of the business model concepts, used in the activity BM.18 Integrate all the evaluations and make the final selection.