BM.2 Gather additional data on the business model

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OVERVIEW

The aim of this activity is to gather detailed and quantified data about key areas of the business model to support the business model innovation and evaluation activities.

INPUT

• Business model data from Preliminary Assessment from activity ST.3 Capture the current business model.

• Data Gathering Checklist from activity BM.1 Update the data gathering strategy.

OUTPUT

Detailed and quantified data concerning key areas of the business model used throughout the rest of the SET BUSINESS MODEL phase.

TEMPLATE

HOW TO GO ABOUT IT

1.

Refer back to the Data Gathering Update template to remind yourself of which types of data mentioned in the templates you need to gather.

2.

Create a more detailed plan of how and when you will collect the different data types and review this with the Focal Point.

3.

Once you have completed the data collection activities you should analyse the data and begin to prepare the results of your analysis in a short report. Wait until you have completed the BM.3 Gather additional data on operational performance to integrate the results of that activity before presenting the report to the company.

4. 

Review the questions and fill each Business Model Canvas block.

Tips & Tricks

BE SELECTIVE

You do not need to collect data for every topic mentioned in the Business Model Canvas template, just the important ones for the company. Refer back to the Data Gathering Checklist to remind yourself of which data types are important. You can be flexible and make changes to the list of data types to be gathered if you think that the priorities have changed.

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