OVERVIEW
The aim of this activity is to gather detailed and quantified data about key areas of the company’s operational performance to support the business model innovation and evaluation activities.
INPUT
• Operational strengths and weaknesses identified during the step Preliminary Assessment from the activity ST.7 Do a SWOT analysis.
• Data Gathering Checklist from the activity BM.1 Update the data gathering strategy
OUTPUT
Detailed and quantified data concerning key areas of the business model used throughout the rest of the SET BUSINESS MODEL phase.